Tsumagari is a takeaway-only patisserie counter in the basement of the Daimaru Umeda department store, beloved for its classic Western-style baked goods made with a distinct Japanese precision. The shop's signature is its use of a proprietary fermented butter, which gives its wide array of cookies, financiers, and cakes a remarkable richness and aroma.
Guests consistently praise the simple butter cookies (バタークッキー) for their crisp, crumbly texture and deep butter flavor. Other frequently mentioned favorites include the Koyoen no Yoko-san (甲陽園の陽子さん), a delicate filled almond biscuit, and the tender marron glacé (candied chestnuts). You can select any item individually to create a custom gift box, which staff will package beautifully, making it a popular choice for omiyage (souvenirs). Many visitors also appreciate the friendly, efficient service and the complimentary sample cookie often given at checkout.
On the downside, some long-time fans note that prices have risen. The counter can also get busy during peak hours, leading to short queues. While staff are helpful, some product labels have limited English descriptions.
A typical purchase costs between ¥1,000 and ¥1,999. Reviewers in 2024 reported individual cookies costing around ¥172, slices of pound cake for ¥360–¥410, and individual financiers for about ¥324–¥378. A pre-packaged 10-piece gift box was recently seen for ¥1,796. Despite the premium price, most feel the exceptional quality and elegant presentation offer good value for a special treat or gift.
- Location: On the B1 floor of the Daimaru Umeda department store, a short walk from Osaka Station.
- Booking: Walk-in only; reservations are not accepted. Expect short queues during peak times like holidays and after work.
- Seating: This is a takeaway-only counter with no seating available.
- Payment: Credit cards (Visa, Master, JCB, Amex, Diners) and QR code payments (PayPay, au PAY) are accepted. Electronic money is not accepted.
- Family: Children are welcome.
- Language: Product descriptions may have limited English, so having a photo of what you want can be helpful.
- Parking: No parking available.






